As of February 2012, Facebook has more than 845 million active users. Some are predicting that it is going to deflate just like MySpace did. However, it would be stupid to ignore Facebook as a major driving force in social media revolution. People are on Facebook, and our business should be too. If you are already there, here is some advice on how to increase likes, engagement and visibility.
50 Ways to Get More People to Like your Facebook Page via FanPageFlow
5 Ways to Increase Your Facebook Fan Engagement via Social Media Examiner
4 Ways to Increase Your Facebook Page Visibility via Social Media Examiner