Elena Wellard
Marketing Leader
Marrying Creativity and Data to Drive Marketing Performance
Marketing leader with almost 20 years of experience in marketing, product and project management. Adept at working in various industries with multiple brands. Excels at building teams and delivering results, while keeping an eye on the bottom line. A dynamic professional, who brings energy, enthusiasm, and humor to motivate cross-functional team members to achieve their potential and meet objectives. Self-motivated and resourceful with impeccable communication and leadership skills. Proven success in building relationships and developing people within a multicultural environment.
My Mission
My mission is to become a marketing thought leader by continuously learning, improving and exceeding expectations. I am dedicated to helping others grow personally, professionally and emotionally by using my knowledge, unique perspective, and belief that nothing is impossible. My sense of humor and natural resilience allow me see an opportunity in every situation.
Areas of Expertise
● Strategic Planning and Execution ● Employee Management and Supervision ● Product Management
● Project Management ● Brand Messaging/Brand Recognition ● SaaS and Technology Marketing
● Public/Media Relations ● New Product Development ● Market Research/Competitive Intelligence/Customer Insights
● Website Marketing ● Email Marketing ● SEO/SEM ● Social Media Marketing
● CRM Implementation & Training ● Partner/Affiliate Marketing ● Event/Trade Show Management
● Excellent Leadership & Interpersonal Skills ● Fluent in Russian
To learn more about my marketing experience, please see my LinkedIn profile.
Portfolio
To learn more about my work, please see my portfolio.